WEBSITES · SEARCH · DIGITAL DIRECTION
You know your business.
I’ll help it make sense online.
Thoughtful websites and practical digital strategy for small business owners who want to feel confident about how they show up and know it is being handled well.
BASED IN BEDFORD, NY · WORKING WITH GOOD PEOPLE EVERYWHERE
THE RED THREAD
Your business comes first.
The digital side should follow.
HOW I WORK
Your website, messaging, search presence, and next move should all come from the same clear understanding of your business.
You do not need to arrive with polished copy or a perfect plan. Tell me what you do, what you sell, who you want to reach, and where you want the business to go.
I’ll find the thread, shape the message, and put the right pieces in place so customers can find you, understand what you offer, and know what to do next.
Where do we start?
HOW I CAN HELP
Most projects begin in one of three places.
Which one sounds most like you?
I’ll turn what you know about your business into a clear, thoughtful website that feels like you and makes it easy for customers to take the next step.
01
I need a website.
STRATEGY · COPY · DESIGN · BUILD
My website needs help.
02
I’ll find what is getting in the way, then improve the messaging, structure, search visibility, or setup so your website can do a better job for your business.
WEBSITE REVIEW · SEO · LOCAL SEARCH · GOOGLE
I need someone to handle the digital side.
03
You have a business to run. I’ll help you decide what matters, what can wait, and put the right pieces in place without asking you to become the digital expert.
STRATEGY · EMAIL · ANALYTICS · ONGOING SUPPORT
Different businesses.
Different right answers.
A FEW THREADS
90-DAY GROWTH PARTNERSHIP
Sweet Rita
01
Lifestyle Boutique Fashion · Padanaram, MA
WEBSITE + LOCAL SEARCH
Aunt Toni’s Kitchen
02
Catering + Prepared Foods · Westchester, NY
WEBSITE, BRANDING + LOCAL SEARCH
03
PJG Builders
Bespoke Luxury Home Builder · Greenwich, CT
GOOGLE BUSINESS SUITE + SEARCH ENGINE OPTIMIZATION
04
Trinity Presbyterian Church
Presbyterian Church · Mount Kisco, NY
I’VE SAT IN YOUR SEAT
Hi, I’m Tate.
I was raised by entrepreneurs. I’ve spent my career helping people build and grow their businesses, and I built and successfully sold one of my own: Personally Preppy, a monogrammed equestrian company.
I know what it feels like to wear every hat, decide where to spend limited time and money, and have twenty good ideas without a clear place to start.
I’ve always admired people who build things. Behind every website is someone who took a chance on an idea, a craft, or a service they believed in. The better I understand what makes your business worth choosing, the better I can help other people see it too.
You should get to be the expert in your business. You should not also have to become an expert in websites, Google, SEO, email, analytics, and whatever changed online this week.
That’s why I built Red Thread.
Red Thread is based in Bedford, New York, where thoughtful work happens with paddock boots by the door and a yellow dog nearby.
FROM HUMBLE HILL
Some of my favorite conversations start with, “I think I need help, but I’m not sure where to start.” You do not need to know which service you need. Tell me about your business, what is not working, or what you are ready to build. We’ll figure out the next right move.
What feels
stuck?
START HERE